Pricing Calculator

Build pricing that pays you what you're worth — based on your overhead, your tools, your market, and your time. See exactly which services pay you and which barely break even. Land on numbers you can defend.

Step 1: Your Hourly Rate

Tell me what your business costs to run and what you want to take home. This becomes your hourly rate — and your hourly rate becomes your consultation fee in Step 6. Don't double-count: if rent shows up in your monthly recurring, don't list it again under annual one-time.

Annual one-time costs License renewals, annual software, insurance paid yearly, equipment depreciation

Monthly recurring costs Rent, utilities, monthly software, booth fee, phone — anything you pay every month

Yearly Income Goal (Trichology) What you want to take home from trichology this year

Days per Week for Trichology

Hours per Day

Step 2: Your Topicals

List the topical products you'll use during advanced therapies (growth factors, exosomes, etc.) and how many clients you can treat per vial.

Cost per Vial

Clients per Vial

Cost per client: $0.00

Step 3: Your Tools

List each tool or device you'll use. Include the consumable cost (tips, cartridges, etc.), how many sessions you get per consumable, and how long each tool takes to use; the time is factored into your service price using your hourly rate.

Tip / Consumable Cost

Sessions per Tip

Minutes per Session

Cost per session: $0.00

Step 4: Market Research

All numbers below are per single session — packages typically discount 10–20% off the per-session rate when bundled. Enter your local single-session price for each service.

Service	National Avg. (single session)	Your Local Market (single session)
PRP	$800 – $1,500 / session	$
Scalp Microneedling	$250 – $700 / session	$
Ozone / Jet Plasma	$400 – $1,000 / session	$
Alma TED	$800 – $2,500 / session	$

Where do you want your service level to sit in this market? This is a positioning decision, not a device question. You are choosing where you land against the local prices you just entered. In Step 5 you will say what each of your services compares to.

Step 5: Build Your Services

Combine a tool with an optional topical to create a service, then tell me which service on your market list it is most comparable to. That comparison is what anchors your price to your own town instead of to a formula.

Service Name

Tool

Topical (optional)

Most comparable to

Step 6: Your Pricing

Based on your numbers, here's your personalized pricing ready to plug into your POS.

Package Size (sessions)

Package Discount %

Step 7: System Profitability

For every service you built in Step 5, here's what it actually costs you to run versus what you take home. Tell me how many of each you'll do per month and see which systems are paying you — and which are barely breaking even.

Build at least one service in Step 5 to see your profitability breakdown.

Step 8: Pricing Your Case Study Clients

Your case study clients are the people whose before and afters you document. In the mentorship you take three. If you are running your own study, take as many as you want, the number does not change the price. Their consultation and their month-three follow-up are always included.

Not taking on case study clients? You are done. Nothing above depends on this, and your pricing in Steps 6 and 7 does not change.

Which service are you running?

Sessions in your protocol Mentorship case studies are three. Running your own study? Set it to whatever your protocol actually calls for.

Your case study price comes off your retail, because your retail is already built from what your market pays. Pick how far you want to come down.

Build at least one service in Step 5 to price your case study clients.

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